CASE STUDY: WinterGrill

Set the challenge of increasing awareness of our the Four Seasons Fairways brand and to deliver increased bookings for the winter months we created WinterGrill with the Fabulous Baker Brothers, Tom and Henry Herbert.

Five online BBQ tutorials were filmed in the resort along with lifestyle content and in-villa recipe cards and promoted via a multi-channel PR and content marketing strategy reaching over 1 million impressions.

–          over 23,000 Likes

–          over 1,000 Comments

–          over 1,050,000 Digital Impressions

–          Total reach of over 240,000 Individual people

–          1.4 million editorial circulation


Partners: Flavour Productions | Dengun